INSTART group Logo

CUBE becomes safety events partner of the Safety Park South Tyrol

The signs for CUBE are clearly pointing to growth. The agency proves this by winning a new multi-year project: from September 2019 we will act as official Safety Events Partner for the multifunctional driving and traffic safety centre Safety Park in South Tyrol. The client is STA - Südtiroler Transportstrukturen AG.

With the commissioning of the Safety Park South Tyrol, we are not only expanding our Experiential Marketing division with another major project. As we are acting as an independent marketing partner for this project for the first time, we are also expanding our range of services in this division. The aim of the partnership is to increase the utilization of the Safety Park. This partnership also aims to increase awareness of the entire plant beyond the South Tyrol region.

On this basis, founder and managing director Frank Fichtner sees a clear mission for the agency: "Within the framework of the partnership, the central goal of CUBE is to develop the Safety Park South Tyrol into a well-known, brand-independent and internationally accessible driving, riding and incentive platform". In addition, Fichtner is positive about the future: "The project is another milestone for our agency and we are very much looking forward to the new challenge as a Safety Events Partner. Our many years of experience in the field of Driving & Riding will help us with this task".

We are looking forward to the future cooperation with Safety Park South Tyrol.