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INSTART group, People, Social & Career


It has become a small tradition at the INSTART group to do sports together once a year. Two years ago the employees were active in the company run, last year they switched to an internal running challenge, which was expanded this year. The "Catch us if you can 2.0" sports challenge, organized by CUBE brand communications, was themed #oneweekthreesports.
For one week, athletes could either run, swim or cycle or complete several disciplines at once. The challenge was a team competition and so several employees from each of the five companies belonging to the INSTART group - e.telligent, digitalwerk, ip camp, CUBE brand communications and INSTART consult - took part. The teams were drawn in advance and the 24 participants were divided into six teams. In a joint WhatsApp group, the athletes were able to exchange ideas, motivate each other and send pictures of the units. All participants tracked their units themselves and recorded them in a shared Excel sheet. The team "e.cube-camp" - consisting of employees from CUBE bc, e.telligent, and ip camp - collected the most kilometers. In total, the INSTART group athletes covered a proud 1720 kilometers - 56 while running, 67 while swimming and 1196 while cycling.